To create a solid lyric video concept for Duncan Laurence’s , you should lean into the song's core metaphors: addiction, gambling, and the pursuit of something unreachable . Core Visual Theme: The "Winning" Illusion

: A dimly lit, vintage arcade. Use neon signs (pink, blue, and purple) that flicker or buzz to represent "cracks" in the heart.

: Poignant, cinematic, and slightly melancholic, reflecting the song's Eurovision-winning "spine-straightening" power and emotional weight.

: Animate lyrics as if they are printing out on long arcade prize tickets. As the song reaches the "losing game" chorus, the tickets can speed up or tangle.