A shot of scooping watermelon is a subtle nod to their early summer hit.
Scenes of the members playing with miniature versions of themselves or fruit echo the visual style of this era.
The conveyor belt used for fruit "quality tests" mirrors the doll factory imagery from "Dumb Dumb".
The MV is rich with "Easter eggs" and callbacks to previous Red Velvet eras:
The members "power up" by finding energy through their own music and "summer magic". They transition from monotonous tasks to a vibrant outdoor "juice-picnic-party," symbolizing liberation from work-related stress.
The primary message of "Power Up" is .
The song is famous for its "banana-na-na" hook and the line "Level up," which is a phonetic wordplay on the group's fandom name, ReVeluv .
The specific phrase "work hard, play hard" was inspired by advice given to the group by SM Entertainment founder Lee Soo-man during a company workshop. Visual Symbols and References