: Interestingly, Gen Z shoppers are reportedly embracing the return of the glamorous fashion show because they don't carry the "body-shaming PTSD" that millennials associate with the early-2000s era.
The Victoria's Secret Fashion Show returned in 2024 and 2025, and a has been officially announced. victorias secret
Victoria's Secret is currently undergoing a massive "strategic transformation" as of 2026, aiming to balance its historic high-glamour "sexy" identity with modern demands for inclusivity and data-driven retail. After years of declining sales and public scandals, the brand has stabilized, reporting approximately $6.2 billion in annual revenue for 2025 and seeing a 9% year-over-year increase in net sales by late 2025. The Brand's Strategic Evolution : Interestingly, Gen Z shoppers are reportedly embracing