Who - Buys Used Baby Stuff

Secondhand markets allow parents to afford high-end or designer brands that would otherwise be outside their budget. What They Buy (and Avoid) 2025 GoodBuy Gear Baby & Kid Resale Report

Babies outgrow clothing and gear so quickly (often in 1–3 months) that items are frequently in like-new condition when they hit the resale market. who buys used baby stuff

Buyers can save an average of 55% to 75% off retail prices, especially on premium brands like strollers or high chairs that normally cost hundreds or even thousands of dollars. Secondhand markets allow parents to afford high-end or

These generations now make up the majority of parents with young children. About 55% of Gen Z and Millennial consumers prefer secondhand over new if they can find the item. These generations now make up the majority of

Rising costs—including a projected 20% increase in new baby gear prices due to tariffs—have made resale a necessity for many, with 67% of parents buying used specifically because of rising prices. Key Drivers for Buyers

Sustainable parents buy used to divert waste from landfills; it's estimated that American households hold $13 billion worth of unused kids' items that can be recirculated.